Traditional and Modern Society Essay

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Details:Write an essay in which you compare and contrast traditional
and modern society. what are the most important distinctions between
them? on balance, are you more sympathetic to traditional or
modernity? please use these 4 sources and only : 1)experts from
honour,family and patronage: a study of institutions and moral values
in a Greek mountain community\” by john k campbell, new edition oxford
university press. published 1999 pages 185-195, 202-205, 270-271,
274-279, 284-289, 302-303, 313-314. 2)The moral economy of the English
crowd in the eighteenth century, from the \”making of the english
working class, penguin books, by E.P Thmopson published on 1991 pages
185-189, 193-195, 197-203, 206-225, 230-231, 233, 253-258. 3) \”the
theory of mass society\” from \”the constitution of society\” by
Edward Shils, university of Chicago press, published one 1982, pages
69-89. 4)\”experts from the cultural contradictions of capitalism\” by
Daniel Bell, published on 1996, pages 37-38, 66-71.

 

Here’s a snippet of the essay.

 

Traditional and modern societies describe two different lifestyles that took place in different periods with traditional having preceded modernity. Traditional society is small scale, stable and subsistence-oriented with kinship boundaries. Solidarity ruled over individualism in traditional society. Modern society came to being in the nineteenth century and is characterized by a large population that is highly urbanized, industrialized and with highly concentrated power.

 

Traditional and modern societies are relatively similar but the differences tend to outweigh the similarities. Modern society involves mass consumption that was not present in the traditional society. Mass consumption which begun around 1902, highly distinguishes modernity from traditional society. In traditional society, most resources were left for the wealthiest members with the poor receiving very little that could hardly sustain them. Mass consumption enhanced fair distribution of products amongst members of the society. According to Bell, “the cultural transformation of modern society is due to the rise of mass consumption or the diffusion of what were once considered luxuries to the middle and lower classes in society” (Bell 65). Here, it is evident that items that were largely viewed as luxuries have now become the basic necessities in the modern times that people cannot imagine doing without. Bell gives an example of large windowpanes that were in the past only affordable to the wealthiest in the society but in modern society have become available to anyone in need of them and can be found anywhere one travels to. Mass consumption was made possible through technology and the inventions of mass production, marketing and installment buying. Mass production enabled the presence of cheaper products that could be affordable to every member in the society. Marketing enabled easier identification of the groups interested in buying the products. According to Bell, “the development of marketing rationalized the art of identifying different kinds of buying groups and whetting consumer appetites” (66).  Installment buying reduced the chances of people running into debt. Transport and communication laid the basis for mass consumption in the modern society through the creation of a common culture and social change (Bell 69).

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