Organizational Change at Apple Inc Essay

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The purpose of the Final Paper is for you to culminate the learning achieved in the course by demonstrating your knowledge of organizational management by synthesizing the information from class into work and life experience.

Focus of the Final Paper

Think of an organization you have worked for or one with which you are very familiar.  Diagnose the need for change and present a plan to transform the organization, utilizing Kotter’s 8-Step Approach.

Include the following sections headings and additional sections as needed:

  1. Introduction
  2. Company Overview
  3. Diagnosis
  4. Kotter’s 8-Step Approach
  5. Conclusion

The Final Paper for the course must be submitted to the instructor by 11:59 p.m. of the time zone in which you reside on the last day of the class.

Writing the Final Paper
The Final Paper:

  1. Must be eight- to- ten double-spaced pages in length (excluding the title and reference pages) and formatted according to APA style as outlined in the approved APA style guide.
  2. Must include a title page that includes:
    1. Title of paper
    2. Student’s name
    3. Course name and number
    4. Instructor’s name
    5. Date submitted
  3. Must include an introductory paragraph with a succinct thesis statement.
  4. Must address the topic of the paper with critical thought.
  5. Must conclude with a restatement of the thesis and a conclusion paragraph.
  6. Must use at least five scholarly sources.
  7. Must use APA style as outlined in the approved APA style guide to document all sources.
  8. Must include, on the final page, a Reference Page that is completed according to APA style as outlined in the approved APA style guide.

Carefully review the Grading Rubric for the criteria that will be used to evaluate your assignment.

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Here’s a brief snippet of this essay


Heraclitus, a Greek philosopher said that change is the only constant. The same way, organizations should know that change is inevitable. However, it should be well managed and organized. Failure to manage change leads to problems such as false starts and sabotage. Organizations hold on different tenets to anchor change into their corporate culture, however, the greatest of them is the vision. For an organization to be successful, it needs to have a clear vision since energy starts with the need to convert a vision to reality. Change has to take a sequential order since poor approach to change leads to poor results. Poorly implemented changes may lead to company losses, negative publicity, and resistance to change. In this paper, change has been approach from the perspectives offered by John Kotter in his 8-stage change model. The paper uses the case of change management at Apple Inc. to spot potential causes of failure in their change process, and proposes alternative approaches using Kotter’s ideologies.

Company Overview

Apple Inc. is based in Cupertino, California. The company was founded by Steve Jobs, Ronald Wayne, and Steve Wozniak in April 1976 and incorporated as Apple Computer, Inc. in 1977. In January, 2007, the company would change its name to Apple Inc. The company designs, develops, and markets personal computers, media devices and mobile communication, and digital music players. The company also develops and sells a variety of software, services, networking solutions, peripherals, and third party applications and digital content.  Apple’s most renowned products include iPhone, iPod, iPad, Mac, Apple TV, and an array of software applications such as the OS X and iOS operating systems, iCloud, among other support offerings. The company also sells applications through platforms as App Store, iTunes Store, Mac App Store, and iBook’s Store. Lately, the company has been renowned as a leader in global sales of applications and software through its online stores, direct sales, retail stores, and third-party retailers, wholesalers, cellular network carriers, and value-added resellers (Yahoo finance, 2014).

Today, Apple is the second largest IT Company in revenue from Samsung and Nokia. In 2008, the ranked as the fortune’s world’s most admired company, and in 2013, Apple would surpass Coca-Cola to become Omnicom Group’s world’s most valuable brand. The company runs 425 retail stores across fourteen countries as well as iTunes Store and online Apple Store. With a market capitalization of about 446 billion USD by January 2014, the company is the world’s largest publicly traded corporation (Yahoo finance, 2014). However, despite the stated accolades, Apple exists amid massive criticism owing to its contractors’ labor practices, and its organizational operations.

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